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L'Oreal Serie Expert Vitamino Color Resveratrol Shampoo is a cleanser that sublimes colored hair, strengthening its shine. Gently removes residue, making hair soft and shiny from roots to ends. Formula enhanced with Resveratrol, a polyphenol extracted from grape skin rich in antioxidants, which protects cells against free radicals and accelerates the metabolism of the hair fiber for better regeneration when the fiber is damaged. Your hair colored up to 6 times brighter. Protecting the color from fading for up to 8 weeks.