Wella Professionals EIMI Smooth Perfect me BB cream - light cream

Wella Eimi Perfect Me is a BB Cream that gives hair freshness and lightness, as well as protecting it from the heat of blow-drying.

The damaging effects of heat on hair fibres are not always understood.

Continuous use of hair dryers, irons and straighteners can be very damaging to the hair, resulting in brittle, weak, stressed and easily broken hair.

This is why it is necessary to use suitable products that not only help to repair the damage, but above all prevent it.

This is exactly the case with this extraordinary treatment created by Wella Professional: Eimi Perfect Me is a delicate multi-purpose product: it is a BB cream able to illuminate, restructure, moisturise and discipline the hair and protect it from the heat of the straightener or iron, for a soft and natural styling.

Developed with the best ingredients selected by the Wella laboratories, Perfect Me is able to penetrate into the heart of the fibres and act directly from within.

Like a shield, it defends each individual hair from external aggression, preventing any possible damage.

You no longer have to worry about using straighteners, hairdryers or irons, but can have fun styling your hair in complete safety.

Your hair will always be incredibly strong, nourished, resistant and soft.

It will shine with health and vitality.

Use Wella Eimi Perfect Me on damp or dry hair, apply a small amount of product to the lengths and ends to moisturise, protect and perfect the look. Then proceed with styling as desired.